Over 8 years building subscriptions for the biggest brands in the United States. That same standard, now on Shopify for Latin America.

Latech started in 2018, with an app we put together as students. We grew without investors or funding rounds: completely organically, with the discipline of letting each project fund the next and putting everything we made back into the company. That way of working, without shortcuts, is the one we still have today.

For more than 8 years, we at Latech have worked side by side with subscription brands in the United States. We closely watched a brand that was billing $10,000 in subscriptions grow to bill 2 millones.

And we weren't just observers of that growth. We built it. We did it on Shopify, alongside the world's leading subscription platforms, Skio and Recharge, for DTC brands billing over $100 million a year.

Along the way we understood something that defines how we work: a good subscription app isn't just about charging every month. It's about solving the merchant's day-to-day and giving the subscriber an experience that makes them stay.

All that learning, built in the most developed and competitive market that exists, is what we wanted to bring to Argentina. Because that proven model wasn't available here: without Shopify Payments, global platforms can't operate with Mercado Pago.

That's why we built Reval. We didn't translate a manual: we distilled years of real work with the best brands and the best tools in the industry into a product, localized with Mercado Pago and built for Latin America.