Comparison
Reval vs Puentify
Reval and Puentify both let you bill subscriptions with Mercado Pago, but they target different scenarios. Puentify works on Shopify and Tienda Nube, focused on Argentina. Reval is focused on Shopify, operates in Argentina, Brazil, Chile, Colombia, Mexico, Peru and Uruguay, and adds product depth plus the backing of Latech, a Shopify Plus Partner agency that runs subscription programs for US DTC brands. In short: if you are on Shopify and thinking regionally, Reval; if your store is on Tienda Nube or you only operate in Argentina, Puentify is worth a look.
Puentify data comes from their public site (puentify.app), verified on 2026-09-16. When their site does not state a capability, the cell says “Not stated on their site”: we do not claim gaps we cannot verify.
In detail
Comparison table
Platform
- Reval
- Shopify
- Puentify (per their site, 2026-09-16)
- Shopify and Tienda Nube
Recurring billing with Mercado Pago
- Reval
- Yes
- Puentify (per their site, 2026-09-16)
- Yes
Real store order per approved charge
- Reval
- Yes, in Shopify
- Puentify (per their site, 2026-09-16)
- Yes: the order lands in your store like any other sale (per their site)
Markets
- Reval
- Argentina, Brazil, Chile, Colombia, Mexico, Peru and Uruguay
- Puentify (per their site, 2026-09-16)
- Argentina (their site states Argentina as the area served)
Requires Shopify Plus
- Reval
- No
- Puentify (per their site, 2026-09-16)
- Not stated on their site
Requires a platform migration
- Reval
- No
- Puentify (per their site, 2026-09-16)
- No
Setup and go-live
- Reval
- Done for you by the Reval team
- Puentify (per their site, 2026-09-16)
- Assisted by their team in about a week, with a guarantee of 7 days or you do not pay the setup (per their site)
Checkout without leaving the store
- Reval
- Yes: the card is tokenized in the buyer's browser and card data never reaches our servers
- Puentify (per their site, 2026-09-16)
- Yes: their own peso checkout with Mercado Pago inside the store (per their site)
Subscriber self-service portal
- Reval
- Yes: view, pause, resume, cancel, change card and change address
- Puentify (per their site, 2026-09-16)
- Yes: pause, cancel and change frequency (per their site)
MRR and upcoming-charges dashboard
- Reval
- Yes
- Puentify (per their site, 2026-09-16)
- Yes
Failed-payment retries
- Reval
- Yes¹
- Puentify (per their site, 2026-09-16)
- Yes, automatic (per their site)
Bundles with subscription
- Reval
- Yes
- Puentify (per their site, 2026-09-16)
- Yes (subscription combos, per their site)
One-time add-ons on the next shipment
- Reval
- Yes
- Puentify (per their site, 2026-09-16)
- Not stated on their site
Customer-built boxes (dynamic or fixed)
- Reval
- Yes
- Puentify (per their site, 2026-09-16)
- Not stated on their site
Swap product or variant from the portal, without cancelling
- Reval
- Yes
- Puentify (per their site, 2026-09-16)
- Not stated on their site (their site states frequency changes)
Configurable minimum commitment
- Reval
- Yes
- Puentify (per their site, 2026-09-16)
- Not stated on their site
Anti-churn incentives (rewards on specific cycles)
- Reval
- Yes (“surprises”)
- Puentify (per their site, 2026-09-16)
- Not stated on their site
Pre-charge reminder to reduce declines
- Reval
- Yes (“Upcoming renewal” event)²
- Puentify (per their site, 2026-09-16)
- Not stated on their site
Notifications and email
- Reval
- Klaviyo integration (14 lifecycle events) and Shopify Flow
- Puentify (per their site, 2026-09-16)
- An email marketing template included in their launch pack (per their site); no Klaviyo or Shopify Flow integration stated
Team and service
- Reval
- Built and operated by Latech, a Shopify Plus Partner agency running DTC subscriptions in the US; strategic guidance included on every plan
- Puentify (per their site, 2026-09-16)
- Local product with assisted setup; they state being an official Mercado Pago Partner and taking 10 brands per month (per their site)
Pricing (public reference)
- Reval
- USD 99 / 149 / 249 per month + 1.8% / 1.5% / 1.2% of processed volume
- Puentify (per their site, 2026-09-16)
- Not published on their site
Footnotes
- 1. Retries are executed by Mercado Pago. Reval records the failure and its reason in the admin and the portal, and recovery messages go out through Klaviyo or Shopify Flow flows: Reval does not send emails on its own.
- 2. The Klaviyo integration emits 14 lifecycle events, including “Upcoming renewal” as a pre-charge reminder.
What they have in common
Both let you bill subscriptions with Mercado Pago on your existing store, with no platform migration. They create the real store order, offer a subscriber self-service portal, retry failed payments and provide an MRR dashboard. Both are also set up for you: you do not configure them yourself.
Where Reval is different
Regional coverage.
Reval operates in Argentina, Brazil, Chile, Colombia, Mexico, Peru and Uruguay, not only Argentina. That matters if you already sell outside Argentina or plan to expand.
Shopify focus and product depth.
Reval is built specifically for Shopify, with features designed to raise value per customer and retain: customer-built boxes, add-ons, product swaps without cancelling and minimum commitment.
Not just software, a team.
It is built and operated by Latech, a Shopify Plus Partner agency that runs subscription programs for US DTC brands on the leading apps in the world. That know-how is included: we help you define what to offer, at what frequency and discount, and how to convert buyers into subscribers.
Reval features Puentify does not highlight on their site
All confirmed in the Reval documentation. Honest framing: they do not highlight them on their site, not that they lack them.
Customer-built boxes (dynamic or fixed)
The subscriber builds their own box of products, with dynamic or fixed pricing. Ideal for brands with a wide catalogue.
Configurable minimum commitment
Require a minimum number of cycles before cancelling, to protect early retention.
One-time add-ons on the next shipment
The subscriber adds products once to the next shipment, raising the order value without changing the plan.
“Surprises” for retention
Rules that reward specific cycles with a gift product or a one-time discount, to reduce churn.
Pre-charge reminder (“Upcoming renewal”)
Notifies the customer before the charge to reduce declines and surprises.
Where Puentify may be the better fit
There are scenarios where their offer fits better, and it is worth saying so. Per their site:
- If your store is on Tienda Nube and not Shopify: Puentify works there and Reval does not, because Reval is Shopify only.
- If you operate exclusively in Argentina and want a simple local solution.
- If you value built-in email templates inside the same tool: with Reval, notifications go out through Klaviyo or Shopify Flow.
- They state a go-live guarantee: running in 7 days or you do not pay the setup.
When to choose each one
Reval
Choose Reval if you are on Shopify, want to bill with Mercado Pago with regional reach, and want product depth to raise value per customer plus a team that guides the strategy.
Puentify
Choose Puentify if your store is on Tienda Nube, or if you only operate in Argentina and prefer a simple local tool.
Common questions
FAQ
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