Does Tiendanube have native subscriptions?

Yes. Tiendanube offers a native subscription feature, free and available from the Impulso plan, billed with Pago Nube and a credit card on frequencies you define in days (for example every 15, 30 or 60).

What is the difference with Reval?

Reval is an advanced subscription solution on Shopify billed with Mercado Pago, adding a subscriber self-service portal, customer-built boxes, add-ons, minimum commitment and anti-churn, plus the backing of Latech.

Does Reval work on Tiendanube?

No. Reval works on Shopify. If you are on Tiendanube and want Reval, it means migrating to Shopify, a migration Latech runs end to end, including 301 redirects.

Which payment method does each one use?

Reval bills with Mercado Pago. Tiendanube's native subscription bills exclusively with Pago Nube and a credit card: if the cart has a subscription product, other payment methods are not shown.

Can the customer manage their own subscription?

With Reval, yes: from the portal they can pause, resume, cancel, change the card and change the address. On Tiendanube, per their help as of 2026-09-16, customers cannot edit or cancel their subscriptions and changes are made by the store admin.

Which one is better to scale a subscription programme?

For subscriptions as a revenue engine, Shopify + Reval offers more functionality and the leading platform. Tiendanube's native feature is a good option for simple, free recurring.

Comparison

Subscriptions: native Tiendanube vs Shopify + Reval

Both options let you sell subscriptions, but they play in different leagues. Tiendanube's native subscription is a simple, free feature inside Tiendanube, available from the Impulso plan, billed exclusively through Pago Nube with a credit card on frequencies you define in days. Reval is an advanced subscription solution on Shopify, billed with Mercado Pago, with features to raise value per customer and retain. Choosing Reval also means being on Shopify, one of the world's leading ecommerce platforms and at the forefront of agentic commerce. In short: if you want the basics for free without switching platforms, native Tiendanube; if subscriptions are an engine of your business and you want scale, functionality and the leading platform, Shopify + Reval.

Data on Tiendanube's native subscription comes from their official help centre (articles updated 2026-09-01), verified on 2026-09-16. When their help does not state a capability, the cell says “Not stated”: we do not claim gaps we cannot verify. Tiendanube improves this feature often, so check their help before deciding.

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In detail

Comparison table

Reval on Shopify compared with Tiendanube's native subscription, based on Tiendanube's official help as of 2026-09-16.
Capability	Reval (on Shopify)	Tiendanube native subscription (per their help, 2026-09-16)
Where it lives	App on Shopify	Native feature inside Tiendanube
Payment method for recurring charges	Mercado Pago	Pago Nube, credit card only
Cost of the solution	USD 99 / 149 / 249 per month + 1.8% / 1.5% / 1.2% of processed volume	Free, available from the Impulso plan (7-day trial on lower plans)
Ecommerce platform	Shopify: one of the world's leading platforms, with a huge app ecosystem and at the forefront of agentic commerce	Tiendanube: strong in LATAM
Requires a platform migration	If you are on Tiendanube today, yes: Reval works on Shopify only	No
Frequencies	Configurable	Configurable in days (for example every 15, 30 or 60), with a discount per frequency
Management from the admin	Yes, panel embedded in Shopify	Yes, from the Tiendanube admin
Subscriber self-service portal	Yes: view, pause, resume, cancel, change card and change address	No: their help states customers cannot edit or cancel their subscriptions and that all changes are made by the store admin
Multiple subscription products in the same cart	Yes	No: their help states one subscription product per cart
Customer-built boxes (dynamic or fixed)	Yes	Not stated
One-time add-ons on the next shipment	Yes	Not stated
Swap product or variant from the portal, without cancelling	Yes	Not stated (changes are made by the admin)
Configurable minimum commitment	Yes	Not stated
Anti-churn incentives (rewards on specific cycles)	Yes (“surprises”)	Not stated
Pre-charge reminder to reduce declines	Yes (“Upcoming renewal” event)¹	Not stated; their help notes that warning customers about a price change before renewal is a manual communication
Marketing integrations	Klaviyo (14 lifecycle events) and Shopify Flow	Tiendanube ecosystem
Subscription metrics	MRR and upcoming-charges dashboard	Panel with active subscriptions, revenue, new subscriptions and cancellations by day, week and month
Team and service	Built and operated by Latech, a Shopify Plus Partner agency running DTC subscriptions in the US; setup and strategy done for you	A platform feature, with Tiendanube documentation and support

Where it lives

Reval (on Shopify): App on Shopify
Tiendanube native subscription (per their help, 2026-09-16): Native feature inside Tiendanube

Payment method for recurring charges

Reval (on Shopify): Mercado Pago
Tiendanube native subscription (per their help, 2026-09-16): Pago Nube, credit card only

Cost of the solution

Reval (on Shopify): USD 99 / 149 / 249 per month + 1.8% / 1.5% / 1.2% of processed volume
Tiendanube native subscription (per their help, 2026-09-16): Free, available from the Impulso plan (7-day trial on lower plans)

Ecommerce platform

Reval (on Shopify): Shopify: one of the world's leading platforms, with a huge app ecosystem and at the forefront of agentic commerce
Tiendanube native subscription (per their help, 2026-09-16): Tiendanube: strong in LATAM

Requires a platform migration

Reval (on Shopify): If you are on Tiendanube today, yes: Reval works on Shopify only
Tiendanube native subscription (per their help, 2026-09-16): No

Frequencies

Reval (on Shopify): Configurable
Tiendanube native subscription (per their help, 2026-09-16): Configurable in days (for example every 15, 30 or 60), with a discount per frequency

Management from the admin

Reval (on Shopify): Yes, panel embedded in Shopify
Tiendanube native subscription (per their help, 2026-09-16): Yes, from the Tiendanube admin

Subscriber self-service portal

Reval (on Shopify): Yes: view, pause, resume, cancel, change card and change address
Tiendanube native subscription (per their help, 2026-09-16): No: their help states customers cannot edit or cancel their subscriptions and that all changes are made by the store admin

Multiple subscription products in the same cart

Reval (on Shopify): Yes
Tiendanube native subscription (per their help, 2026-09-16): No: their help states one subscription product per cart

Customer-built boxes (dynamic or fixed)

Reval (on Shopify): Yes
Tiendanube native subscription (per their help, 2026-09-16): Not stated

One-time add-ons on the next shipment

Reval (on Shopify): Yes
Tiendanube native subscription (per their help, 2026-09-16): Not stated

Swap product or variant from the portal, without cancelling

Reval (on Shopify): Yes
Tiendanube native subscription (per their help, 2026-09-16): Not stated (changes are made by the admin)

Configurable minimum commitment

Reval (on Shopify): Yes
Tiendanube native subscription (per their help, 2026-09-16): Not stated

Anti-churn incentives (rewards on specific cycles)

Reval (on Shopify): Yes (“surprises”)
Tiendanube native subscription (per their help, 2026-09-16): Not stated

Pre-charge reminder to reduce declines

Reval (on Shopify): Yes (“Upcoming renewal” event)¹
Tiendanube native subscription (per their help, 2026-09-16): Not stated; their help notes that warning customers about a price change before renewal is a manual communication

Marketing integrations

Reval (on Shopify): Klaviyo (14 lifecycle events) and Shopify Flow
Tiendanube native subscription (per their help, 2026-09-16): Tiendanube ecosystem

Subscription metrics

Reval (on Shopify): MRR and upcoming-charges dashboard
Tiendanube native subscription (per their help, 2026-09-16): Panel with active subscriptions, revenue, new subscriptions and cancellations by day, week and month

Team and service

Reval (on Shopify): Built and operated by Latech, a Shopify Plus Partner agency running DTC subscriptions in the US; setup and strategy done for you
Tiendanube native subscription (per their help, 2026-09-16): A platform feature, with Tiendanube documentation and support

Footnotes

1. The Klaviyo integration emits 14 lifecycle events, including “Upcoming renewal” as a pre-charge reminder.
2. If your store uses a custom design with open FTP, Tiendanube's help states the theme code must be adjusted for subscriptions to work.

What they have in common

Both let you sell products recurrently with automatic billing and discounted frequencies, create the real store order and are managed from the merchant admin, with recurring revenue metrics. In both, the customer picks the subscription on the product page and follows the normal checkout flow.

It is not only the subscription, it is the platform

One of the world's leading platforms.

Shopify has the largest app ecosystem to grow your store: email, reviews, upsell, logistics and analytics coexist without custom development.

At the forefront of agentic commerce.

More and more purchases start with AI agents that read catalogues and recommend or buy. Shopify has been investing in making catalogues consumable by those agents: being on the platform best prepared for that shift is a structural advantage, not a detail.

Autonomy and scale.

Real theme customisation, multi-market and room to grow without hitting platform ceilings. Tiendanube's native feature solves basic recurring inside its own world; Shopify + Reval gives you the advanced subscription and the platform you will compete on for years.

Reval features Tiendanube's native subscription does not state

All confirmed in the Reval documentation. Honest framing: their help does not state them, not that they are impossible another way.

Subscriber self-service portal

The customer sees their subscription, pauses, resumes, cancels, changes the card and changes the address without emailing your team. On Tiendanube, per their help, the admin does all of that.

Customer-built boxes (dynamic or fixed)

The subscriber builds their own box of products, with dynamic or fixed pricing. Ideal for brands with a wide catalogue.

One-time add-ons on the next shipment

The subscriber adds products once to the next shipment, raising order value without changing the plan.

Configurable minimum commitment

Require a minimum number of cycles before cancelling, to protect early retention.

“Surprises” for retention

Rules that reward specific cycles with a gift product or a one-time discount, to reduce churn.

Pre-charge reminder (“Upcoming renewal”)

Notifies the customer before the charge to reduce declines and surprises.

Where Tiendanube's native subscription is the better fit

There are scenarios where the native feature is the right call, and it is worth saying so:

If you are already comfortable on Tiendanube and want simple, free recurring with no added cost and no platform change.
If your subscription programme is narrow: few frequencies, no customer-built boxes, no add-ons, no anti-churn and no self-service portal.
If credit card via Pago Nube is enough as a payment method for you.
If you do not want, or it is not the moment, to migrate platforms.

The real cost and the trade-off, plainly

Tiendanube's native feature is free and does not make you change platforms. Reval is a paid solution on Shopify and, if you are on Tiendanube today, adopting it means migrating. The good news: migrating from Tiendanube to Shopify is technically one of the simplest migrations, and Latech runs it end to end, including the 301 redirects so you do not lose SEO. The right question is not which one is cheaper, but what it is worth to your business to have subscriptions as a revenue engine on the leading platform.

When to choose each one

Shopify + Reval

Choose Shopify + Reval if subscriptions are, or should be, a revenue engine: you want advanced functionality, billing with Mercado Pago and the leading platform, best positioned for agentic commerce.

Tiendanube

Choose Tiendanube's native subscription if you want the basics, free, and you are not changing platforms for now.

Common questions

FAQ

Want to see what your subscription programme would look like on Shopify with Reval?

Book a 15-minute demo. If you are coming from Tiendanube, we will also walk you through the migration.

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Keep reading

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